Overview

Innovative ideas lead to viral posts, which can start a global trend. With the Influencer Marketing specialisation of the E-Commerce and Entrepreneurship programme, you will discover how to turn this into a successful business and career. You are the trend, not the follower.
this specific program makes you to become an influencer marketer, campaign manager, digital content manager or social media consultant. Or start your own business!
Mastering the Art of Influencer Marketing

This program is designed for individuals with a keen commercial eye, those who naturally spot opportunities where others might not. You possess an innate ability to devise smart strategies for selling, effectively reaching target demographics, and driving revenue growth. Within the Commerce Economics & Influencer Marketing curriculum, you’ll hone this sharp business acumen, learning to leverage the power of social media and influencer collaborations to propel brands towards remarkable success. You’re not just thinking about sales; you’re architecting brand triumphs.

Leading with Presence and Purpose

Are you someone who thrives in the spotlight, unafraid to share your voice and ideas? This specialization cultivates individuals who are confident in their ability to express themselves, whether it’s by articulating a unique opinion, presenting an innovative concept, or building a personal brand. You’ll be guided in developing your distinct personal style, mastering professional self-presentation, and empowering others to do the same. This program is about more than just standing out; it’s about commanding attention with authenticity and impact.

Driving Action Through Strategic Content

For those who are driven by tangible results, this program offers the keys to crafting campaigns that genuinely resonate and achieve objectives. You possess a burning curiosity about how to design and deploy content strategies that not only capture broad attention but also inspire engagement and prompt decisive action. You’ll delve deep into the intricacies of campaign development, from initial strategic planning to meticulous execution, focusing on maximizing reach, fostering meaningful engagement, and driving conversions that truly matter.

 Embracing the Future of E-Commerce

This specialization is a launchpad for those with an entrepreneurial spirit, individuals who readily forge connections and are brimming with fresh ideas, possessing the courage to take initiative. Whether it’s initiating novel projects, forging strategic partnerships, or proactively reaching out to key contacts, you’re driven to make things happen. The Commerce Economics & Entrepreneurship program will equip you with the essential tools and mindset for entrepreneurial success, ensuring that upon graduation, you’ll be highly sought after by employers and clients alike, ready to shape the future of commerce.
If this program seems interesting to you, join us by clicking the Apply Now button 

Influencer Marketing in Action

Broadly speaking, you’ll understand how content creators have reshaped the commercial landscape. Consumers often place significant trust in the individuals they follow. Employing influencers can lead to a larger following, thereby increasing trust and interest in your company, brand, or product, which ultimately drives more sales and revenue. The connection influencers share with their followers and audience can serve as a vital and effective element in the success of your brand, product, or service.
Where do you envision your success: on camera or behind it?

Emerge as a Professional Influencer Marketer

You’ll think like an entrepreneur, understanding which content best resonates with your target audience. You’ll learn to align individuals and personalities with a brand, product, or innovative concept to effectively engage the right people. Whether working behind the scenes or in the public eye, this specialization will equip you with expertise in online engagement and conversion, enabling you to readily identify commercial opportunities and deals. As the E-commerce and Entrepreneurship program is recognized as a top marketing program in the business world, this marketing approach has achieved the highest ratings in the marketing sector. Our entrepreneurial lecturers, drawing their knowledge and experience directly from the business world, bring their professional insights from their (international) careers directly into the classroom.
You are therefore in capable hands at SU.

After Completion

As a young expert in influencer marketing, you will be in demand by employers and clients all over the world. With your knowledge, skills and entrepreneurial attitude, you have something unique to offer.